Our mission at IDIKA

Idika is dedicated to empowering the artisans of Odisha, especially women, by showcasing their exceptional craftsmanship to the world. As an eco-conscious lifestyle brand based in Odisha, we are committed to promoting locally sourced, indigenous products that reflect the rich cultural heritage of our region. We strive to improve the lives of these talented artisans by ensuring fair wages and connecting their unique, handcrafted creations with a global audience. Through our efforts, we aim to foster a sustainable and supportive community that celebrates and preserves their skills and traditions.

OUR JOURNEY

Idika Lifestyle was founded by Sujanya Senapati in 2023 as a heartfelt endeavor to showcase the exquisite craftsmanship of Odisha's artisans. Starting as a small shop in coastal South Goa, Idika quickly became a favorite among travelers seeking unique, handcrafted treasures. Today, we have expanded to share these beautiful creations with customers worldwide, continuing to honor and uplift Odisha's talented artisans, especially women, by providing a platform for their extraordinary skills and rich cultural heritage.

Our Artisans' Journey
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